04 Mar, 2018
Listen up with Social Media
Listening to what people are saying about your company, your brand, your service, your competition is the starting point for content marketing. Traditional methods for harvesting data include customer surveys, focus groups, feedback, tools and other methods that tend to push out questions that pull in the answers. But Social Media has changed all that. Online conversations can be tracked and measured with free tools like search, twitter.com Google alerts, Technorati Boardreader and more. This is